In an interview with Travis Fox of the Washington Post by Al Tompkins of Poynter Online, he outlined how online video can improve journalism. Some of the tidbits I picked up include:
Good storytelling. “What works well in video -- namely characters and emotions -- has universal appeal no matter the story.”
Keeping audience engaged and story length. “We just need to be careful not to apply the same technical standards from any traditional media to new media.” In other words, let the story dictate the length of the video.
Improved technology delivery. “We are becoming a production company that creates work that goes out in many directions like spokes on a wheel -- to your computer, your phone, your TV. And let us not forget, your morning newspaper.”
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